Pictory 2 and Pictory 3
Pictory 2.0 and Pictory 3.0 are versions of the Pictory video app. Your account determines the only type of new video you can create through the MCP connector:
Claude checks your account automatically. It does not ask you to choose between these
video types. Pictory 3.0 users do not need separate activation for Motion Graphics.
The MCP server rejects Motion Graphics creation requests from Pictory 2.0 accounts.
Moving to Pictory 3.0 is a one-way change. If you use Pictory 2.0 and want Motion Graphics,
contact Pictory support to enable Pictory 3.0 for your account. After your account moves to
Pictory 3.0, you cannot switch back to Pictory 2.0. New videos you create through MCP will
use Motion Graphics only.
More Expressive Videos, from a Conversation
Motion graphics give your message a visual rhythm. A key phrase can appear as it is spoken, a chart can build as a result is explained, and a process can unfold one step at a time. With the Pictory connector, you can direct that experience in plain language and refine the look with Claude before finishing your video. Your work carries straight into Pictory 3.0. Open the project link from Claude to continue editing in its Motion Studio editor, with your scenes and design already in place. Choose a Brand Kit 2.0 from Pictory 3.0 to give your motion graphics video a familiar brand identity. On plans that charge render credits, Motion Graphics videos made through MCP cost 200 AI Credits per video minute for the project’s first successful render. Before making the finished motion graphics video, Claude shows your available credits and the render cost, then waits for your confirmation. See credits and rendering.Explore motion graphics videos
See what you can create, how to get started, and how to move from Claude to your Pictory 3.0 project.
New: upload your own images and videos
Add your photos, logos, and clips from inside the chat. Claude uses them in scenes or as references for AI images.
New: create videos from audio recordings
Upload a podcast, a talk, or a voice memo. Your recording becomes the voice-over of a Motion Graphics video.
Already using the Pictory connector? Disconnect it, remove it, and add it again to get the
new features, including uploads and videos from audio recordings. Follow the steps for existing users.
Choose How to Connect
Pictory works with Claude in two ways. Both let you create finished, narrated, subtitled videos by describing them in plain English; they differ in where they run and how they sign in. The new motion graphics workflow is part of the Pictory connector, not the standalone skill.Pictory MCP Server
Create the video type supported by your Pictory account. No API key or API subscription needed.
Connect from Claude
Add the connector in Claude on the web; it follows your account to desktop and mobile
Connect from Claude Code
One command in the terminal, then sign in
Text-to-Video Skill
Install the skill in Claude Code in about five minutes
The Text-to-Video Skill
The skill lets you create videos by having a conversation in Claude Code. Instead of writing API requests by hand, you tell Claude Code what video you want, in plain English, and the skill handles everything else: writing the script, designing the scenes, choosing visuals, adding a voice-over and music, calling the Pictory API, and handing you the finished video link.What Is a Claude Skill?
A Claude Skill is a folder of instructions and reference material that teaches Claude Code how to do a specific job well. When you ask for something the skill covers, Claude Code loads it automatically and follows it. There are no commands to memorize. The Pictory Text-to-Video skill teaches Claude Code to be a video producer. It knows the Pictory API inside out: every request field, which fonts and colors work well together, how to pace narration so scenes do not run long, how to lay out text and shapes like a designer, and how to submit and track a render job.What You Can Create
Once the skill is installed, you can say things like:- “Create a 60-second explainer about our new expense-tracking feature, professional tone, for YouTube.”
- “Make a vertical Instagram teaser for our coffee brand: warm, cozy, upbeat music.”
- “Turn this script into a tutorial video with step-by-step diagrams.” (paste your script)
- “A 30-second product launch teaser for a smart lamp. Futuristic look, use AI-generated visuals.”
What Happens Behind the Scenes
1
You describe the video
Topic, or a full script if you have one. The skill asks about anything important that is
missing: video format, voice-over, music, whether AI-generated visuals are okay. Say “you
decide” and it picks sensible defaults.
2
Claude writes and designs
It writes narration paced for a natural voice-over, picks a color palette and fonts that
match the mood, designs each scene’s layout, and chooses stock footage (or generates AI
visuals if you opted in).
3
Pictory renders
The skill submits the video to the Pictory API with your API key and checks progress every
30 seconds, keeping you posted.
4
You get the video
A direct MP4 link, a shareable player link, and, if saved as a project, an editable copy in
your Pictory workspace at app.pictory.ai. Want changes? Just say what to change and it
re-renders.
What the Standalone Skill Needs
These requirements apply to the standalone skill. The MCP connector above uses your Pictory sign-in and does not need an API key or API subscription.Install & Configure
Get the skill running in about five minutes
Create Videos
Example prompts, tips, and troubleshooting