Before You Start
Use the Pictory account where you want your videos and projects to be saved. You do not need an API key or an API subscription. You sign in with your Pictory account.- A Pictory account. This is what you sign in with when authorizing the connector.
- An active subscription or eligible Free Trial. Available video minutes, voice-over usage, and AI Credits depend on the account or team associated with your connection.
Register the Connector
Open Settings, then Connectors

Settings, then Connectors. Add, then Add custom connector.
Name the connector and give it the server URL

The name is a label only. The URL is what matters.
Accept the detected authentication settings
- Authentication: Always required. Every user signs in through Pictory’s OAuth flow before any tool can run.
- OAuth client: No client ID, register one automatically. Claude registers a client with Pictory as users connect.
- Additional request headers: leave empty. Pictory needs none.

Both required settings arrive pre-selected and marked Detected.
Connect your Pictory account

The connector exists but has not been authorized yet.
Confirm in the browser

The browser confirmation that completes the OAuth handoff.
Sign in to Pictory

Sign in with Google, or with your Pictory email and password.
Make Your First Video
Describe the video you want. Pictory 2.0 and Pictory 3.0 are versions of the Pictory video app. Your account determines the only type of new video you can create through the MCP connector:Motion Graphics Videos: Pictory 3.0
Ask for animated text, charts, diagrams, and scenes designed around your message. For example:Create a motion graphics video about the advantages of AI in a job search. Use animated headlines and simple diagrams. Show me a preview and include the Pictory project link.Claude helps you choose a Brand Kit 2.0 from Pictory 3.0 or None, then settle narration, music, and scene transitions. It asks about stock media, AI-generated media, both, or none only if you have not already said what you want. Finalize the narration, narrator, music, and scene count before creation; revisions through Claude can refine the visual design but cannot change those choices. The video is saved as an editable project in your connected Pictory account. Open the project link from Claude to continue editing in the Motion Studio editor in Pictory 3.0. On plans that charge render credits, Motion Graphics videos made through MCP cost 200 AI Credits per video minute for the project’s first successful render. Review the preview and request any visual changes. Before rendering the finished video, Claude shows your available credits and the cost, then waits for your confirmation. This also applies if you asked to render in your first message or the render costs zero credits. See credits and rendering. Explore what motion graphics can do.
Videos from Your Audio Recordings: Pictory 3.0
Ask Claude to turn a podcast episode, a talk, or a voice memo into a video. An upload panel opens in the chat for your recording. Your recording becomes the voice-over, so Claude does not ask you to pick a narrator. Pictory writes down what you say, and Claude builds animated scenes that follow your words. See create videos from audio recordings.Standard Videos: Pictory 2.0
Ask in plain language. A request such as “Create a 5-scene video showing how to brew the perfect cup of coffee, from grinding fresh beans to enjoying the final cup, with each scene clearly showing and explaining the step” is enough to start. Claude then asks for the decisions that have no safe default. Who designs the scenes. For a Standard video, decide how its scenes are designed. This determines what you supply and how much control you keep. Both modes are described on the Pictory MCP Server page. This design-mode question and the optional project-saving step below apply only to Standard videos.
Choose who designs the scenes for your standard video.

Narration, music and saving the project are each opt-in.

The output shape, which also follows from where the video will be published.

Premium voices on the account, with a sample for each.

The choices confirmed back before any render is spent.
Use Your Own Images and Videos
For a Motion Graphics video, or a Standard video you design together with Claude, ask Claude to use your own photo, logo, or clip, and an upload panel opens in the chat. Drag the file in or select Browse, then select Upload. Claude receives a link to the file and uses it in a scene or as a reference for AI-generated images. Images and videos up to 100 MB each are accepted.
The upload panel opens inside the chat when Claude needs a file from you.
What You Get Back
For motion graphics, you receive a preview and a Pictory project link, followed by the finished video after you confirm the render cost. The project is saved automatically, so you can open it in Pictory 3.0 and keep editing. For standard videos, rendering takes 5–15 minutes. The finished job returns the MP4, a watch link, an embed link, the narration audio, and subtitles in both SRT and VTT.
A finished job: the video, its links, the narration audio and both subtitle formats.
On Desktop, Mobile and in Claude Code
A connector added on the web is available in the Claude desktop and mobile apps for the same account with no further setup. Claude Code signed in to the same account also lists it:claude mcp list shows it under the name you gave the connector, prefixed claude.ai, and its
tools are available in every session. Only a machine that is not signed in to claude.ai needs
the Claude Code setup.
The upload panel for your own images and videos appears in Claude
on the web and in the desktop app. In Claude Code, share a public link to the file instead.
Creating a video from an audio recording needs the upload panel, so
it is not available in Claude Code.
Managing the Connection
Get the New Features: Existing Users
- In Claude, open Settings, then Connectors, and select your Pictory connector.
- Choose Disconnect.
- Choose Remove to remove the connector.
- Add Pictory again by following Register the connector.
- Connect and sign in with the same Pictory account, then start a new conversation.
- Ask Claude to create a video with Pictory. It checks your account and uses the supported video type.
Other Connection Options
- Sign in again. Choose Disconnect on the connector, then Connect, and sign in.
- Remove it. Choose Remove on the connector. Videos already created stay on your Pictory account.
Troubleshooting
My Motion Graphics Request Is Rejected
My Motion Graphics Request Is Rejected
The Sign-In Page Shows an Error Instead of a Login Form
The Sign-In Page Shows an Error Instead of a Login Form
- Add the server through Settings, Connectors in Claude, not by opening the server URL in a browser.
- Choose Connect on the connector and sign in from there.
Connected, but Claude Says It Has No Pictory Tools
Connected, but Claude Says It Has No Pictory Tools
- Open the tools menu in the message box and switch the connector on.
- Start a new chat.
Every Request Fails After Signing In
Every Request Fails After Signing In
- Check your plan and remaining usage at app.pictory.ai.
- Disconnect and reconnect the connector to sign in again.
