Give your ideas movement
Motion graphics make the design part of the story. Emphasize an important word as the narrator says it. Reveal a chart as you explain a result. Guide your audience through a process with moving shapes, labels, and diagrams. That control over what appears, when it moves, and how each scene develops helps you create videos with clearer explanations, stronger visual emphasis, and a more polished feel. It is especially useful for product explainers, educational videos, business presentations, and social content where every moment needs to communicate something.A look shaped around your story
Describe the style you want, such as clean and professional, bold and energetic, or warm and playful. Claude helps you carry that direction through the scenes.- Make key ideas stand out. Use animated headlines, comparisons, charts, and diagrams to focus attention on the point you are making.
- Bring the visuals and narration together. When you include a voice-over, the animation can follow the spoken words so each reveal arrives at the right moment.
- Keep your brand recognizable. Choose a Brand Kit 2.0 from Pictory 3.0 to bring its colors, fonts, logo, and other brand choices into the video, or choose None for a fresh direction.
- Choose the media that fits. Use stock images and footage, AI-generated images and video, a mix of both, or let text and graphics tell the story on their own.
Make the video sound and feel right
Choose a narrator or make a video without voice-over. Add one music track throughout, choose tracks for individual scenes, or leave some scenes silent. Choose transitions between scenes, or keep simple cuts. Motion graphics uses Brand Kit 2.0, the brand kit available in Pictory 3.0. Claude shows these kit choices early so you can select the one that fits this video or choose None. Legacy brand kits used for standard videos are separate and do not appear in this selection. A selected kit can bring its intro and outro into the project as well as its colors, fonts, logo placement, and tone of voice. For AI-generated media, choose images, video clips, or both, then select the models you want to use. With a mix of stock and AI media, Claude chooses what fits each scene within your preferences. If AI Credits are insufficient, Claude asks you to choose an affordable alternative, stock media, or graphics alone so you can continue the same project.Finalize your story before creation
Finalize the narration text, narrator, music, and number of scenes before Claude creates the
project. Once it is created, Claude can refine the visual design, including text on screen,
layouts, colors, and media. Revisions through Claude cannot change the narration, narrator,
music, or scene count in that existing project.
Create in Claude, continue in Pictory 3.0
Your motion graphics video is saved as a project in your connected Pictory account. Alongside the preview, Claude provides a project link. Open it to continue working in the Motion Studio editor in Pictory 3.0. The scenes and design are already there. You can refine text, adjust the layout, and edit visuals directly in Pictory 3.0 without rebuilding the video. Start with the speed of a conversation, then use the editor for the finishing touches you want to make yourself. Sign in to Pictory 3.0 with the same account you connected to Claude to open your project. In Claude, the preview opens beside the conversation when a browser pane is available. You also receive a preview link to review or share. When the finished video is ready, you receive links to watch, share, and download it.Free Trial videos include Pictory branding. Pictory adds a watermark to the scenes and a
Pictory-branded outro when the video is rendered. This outro is added by Pictory for Free Trial
accounts, separately from any outro in your selected Brand Kit.
Try your first motion graphics video
Using Pictory, create a motion graphics video about the advantages of AI in a job search. Use animated headlines and simple diagrams, with a confident, encouraging tone. Show me a preview and give me the Pictory project link so I can make final edits.
1
Describe your video
Tell Claude the topic, audience, and style you have in mind. Ask for motion graphics, or
choose that option when Claude asks which type of video you want.
2
Set the direction together
Choose a Brand Kit 2.0 from Pictory 3.0 or None, then settle the media preferences.
Finalize the narration, narrator, music, and scene count before Claude creates the project.
3
Preview and refine
Watch the preview and describe the visual changes you want. Ask for a stronger headline,
a clearer comparison, or a different color treatment.
4
Finish where it suits you
Ask Claude for the finished video, or open the project in Pictory 3.0 to make your own edits
and finish there.
Already using Pictory in Claude?
Update your connection to get the new features. Disconnect the existing Pictory connector,
remove it, then add it again and sign in with your Pictory account. Start a new conversation
after reconnecting. Your existing Pictory projects stay in your account.