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This guide shows you how to add a color overlay to your scene backgrounds. A color overlay is a semi-transparent layer of color placed on top of the background visual, like looking at your footage through tinted glass. The footage underneath is not modified; the tint is applied on top when the video is rendered.

Why Use a Color Overlay

Readable Subtitles

Darken busy footage so white captions stay easy to read

Brand Consistency

Wash every scene with your brand color for a uniform look

Mood and Tone

Cool blue for calm topics, warm amber for energetic ones

No Re-Editing

Works on stock, uploaded, and AI-generated visuals as-is

Before You Begin

Make sure you have:
Color overlays are processed by the v3 storyboard engine. Any scene that includes a colorOverlay is automatically routed to v3; you do not need to set storyboardVersion yourself.

How It Works

Add a colorOverlay object to any scene background. It has two fields:
FieldTypeRequiredDescription
colorstringYesThe tint color: rgb(...), rgba(...), or hex (#rrggbb)
opacitynumberNoHow strong the tint is, from 0 (invisible) to 1 (solid). Defaults to 0.4
That is all that is required. In this example Pictory picks a stock visual for the scene automatically (because no visualUrl is given) and renders it with a 40% gray-violet tint on top.
The overlay strength is controlled only by opacity. If you pass an rgba(...) color, its alpha channel is ignored: rgba(0, 0, 0, 0.9) with opacity: 0.4 produces the same result as rgb(0, 0, 0) with opacity: 0.4.

Where You Can Apply It

A color overlay works on every kind of background:
Background sourceWorks with overlayExample
Auto-selected stock visual (from story text)YesOverlay only, no other background fields
Explicit stock search (searchFilter)YesSearch plus tint in one request
Direct URL (visualUrl)YesTint your own uploaded footage
AI-generated visual (aiVisual)YesTint generated images and clips
Solid color (color)YesLayer one color over another
B-rolls (backgroundBrolls[])YesEach B-roll can carry its own overlay
Media elementsYesTint an individual video or image overlay
When a B-roll defines its own colorOverlay, that overlay wins for the time the B-roll is on screen; otherwise the scene background’s overlay is used.

Choosing Color and Opacity

A few practical starting points:
GoalSuggested overlay
Make white subtitles readable on bright footage{ "color": "rgb(0, 0, 0)", "opacity": 0.4 }
Subtle brand washYour brand color at opacity 0.2–0.3
Strong intro/outro brandingYour brand color at opacity 0.5–0.6
Muted, documentary feel{ "color": "rgb(110, 111, 132)", "opacity": 0.4 }
Dramatic dark look{ "color": "rgb(26, 26, 46)", "opacity": 0.6 }
Opacity above 0.7 hides most of the underlying footage; if that is what you want, consider a solid color background instead.

Examples

Complete Example

Color Formats

All color fields in the v2 API accept three formats:
FormatExampleNotes
RGBrgb(110, 111, 132)Channels 0–255
RGBArgba(110, 111, 132, 1)The alpha channel is ignored for colorOverlay.color. Use opacity instead
Hex#6E6F843, 6, or 8 digit codes accepted

Next Steps

Media Elements

Overlay videos and images on a scene, with their own color overlays

Background Video Settings

Control mute, loop, and zoom behavior of background media